Boost Your Career With Our Training

Nimble Informatics Pvt. Ltd. is a company with very strong foundations.

Our team has been managing complex overseas and domestic IT projects for 10+ years now. We feel the pulse of the market and know which skills are most sought after. Training with us means working on real-time live projects with a lot at stake. That’s why we maintain a procedure for on-boarding of trainees. Rest assured, once you are selected for training with us, your chances of landing up in a dream IT job profile increase by manifold.

Live Projects

Training with us means working on live projects from our high profile clients. We believe that real professionals should always be real problem solvers.

International Exposure

You get to work on live projects from our international clients. You learn the skills that are in demand across the globe, no beating around the bush.

Placement Assistance

We offer placement assistance to our trainees. Some get absorbed in our company while we help others crack interviews of other top-notch companies.

Govt. Certified Courses

We are an authorized franchise of Alma and all our courses are recognized by the Government of India. Our training can also help you land a government job.

Highlights of Our PPC Training in Solan



Affordable Fee

100% Placement

Nimble Informatics Pvt. Ltd. has vast experience in running PPC Campaigns. We know the art of running PPC campaigns on Google, Bing, Facebook, and many other platforms very well. We have generated leads worth millions of dollars for our clients till date. Our experts know what works and they are willing to share the knowledge with you.

Be the next big PPC expert. Learn the tips and tactics that would work for your clients. Click the button below for a 100% FREE counselling session.

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Our Curriculum for PPC Training in Solan

Section 1: Introduction

  • Introduction to Google Ads
  • Sponsored Results vs Organic Results
  • Importance of Google Ads
  • Walkthrough of a Live Google Ads Account

Section 2: Creating and Setting Up a Google Ads Account

  • Setting up your first Google Ads Account
  • Understanding the Google Ads Account Hierarchy
  • Setting Up Account Access and Billing

Section 3: Google Ad Campaigns

  • What is a Campaign?
  • Types of Campaigns
  • Network Settings
  • Location Targeting
  • Adjusting Daily Budget
  • Basics of Bidding Strategies
  • Campaign Start and End Dates
  • Dynamic Search Ads
  • Ad Rotation
  • Ad Scheduling
  • Device Targeting
  • Campaign URL Options

Section 4: Ad Groups

  • Ad Group Structure Basics
  • Creating an Ad Group
  • Guidelines for Ad Group Creation

Section 5: Writing Killer Text Ads

  • The Anatomy of Google Text Ads
  • Best Practices for Writing Text Ads That Win
  • Creating a Text Ad

Section 6: Ad Extensions

  • Introduction to Ad Extensions
  • Benefits of Using Ad Extensions
  • Types of Ad Extensions
  • Sitelink Extensions
  • Callout Extensions
  • Call Extensions
  • Structured Snippet Extensions
  • App Extensions
  • Message Extensions
  • Location Extensions
  • Promotion Extensions
  • Price Extensions

Section 7: Bidding Strategies

  • Google's Default Bid Strategy (Clicks)
  • Target Search Page Location
  • Target ROAS
  • Target CPA
  • Target Outranking Share
  • Maximize Clicks
  • Enhanced CPC Bidding
  • Manual CPC Bidding

Section 8: Keywords

  • What are Keywords?
  • Keywords vs Search Queries
  • Keyword Research
  • Keyword Research Tools
  • Keyword Planning
  • Keyword Organization
  • Keyword Match Types - Broad Match, Phrase Match, Exact Match, Negative Match
  • Negative Keyword Lists

Section 9: Google Ads Auction

  • Introduction to Google Ads Auction
  • Understanding Quality Score
  • Understanding Ad Rank and its Calculation

Section 10: Refining Google Ad Campaigns

  • Navigating the Google Ads Dashboard
  • Editing, Pausing and Enabling Keywords, Ad Groups and Campaigns
  • Setting Up Custom Schedules For Campaigns
  • Understanding Bid Adjustments

Section 11: Remarketing

  • Introduction to Remarketing
  • Benefits of Remarketing
  • Adding Google Remarketing Tag to Your Website
  • Creating a Remarketing Audience
  • Adding Remarketing Audiences to a Campaign

Section 12: Conversion Tracking

  • Basics of Conversion Tracking
  • Types of Conversion Actions
  • Generating and Installing Your Conversion Tracking Tag
  • Setting Up Conversion Tracking For Form Submissions
  • Setting Up Phone Call Tracking

Section 13: Reporting

  • Linking Google Ads and Google Analytics Accounts
  • Auto-Tagging vs Manual Tagging Reporting
  • Google Ads Campaigns Report
  • Google Ads Keywords Report
  • Google Ads Hour of Day Report
  • Google Ads Destination URLs Report

Why Enroll For PPC Training in Solan?

There are so many colleges offering IT education in the state of Himachal Pradesh, specially around Solan. But the lacuna here is that although the colleges are good for academics, they do not provide real world training. PPC advertising is an art which is not taught anywhere in colleges. But, this is a skill which the industry demands. That’s why enrolling for PPC training in Solan, Shimla and other cities of Himachal Pradesh is a must. You should be a future-ready IT professional and we can help you become one.

Who Should Opt For PPC Training in Solan?

PPC campaigns are an integral part of digital marketing. Hence, it’s obvious that PPC training in Solan, Shimla and other cities of Himachal Pradesh is designed for those who are looking at digital marketing as a career option. If you are a student of B.E., B.Tech, BCA, MCA, B.Sc. (IT), B.Sc. (Computer Science), M.Sc. (IT), M.Sc. (Computer Science), or any other similar course, we strongly recommend choosing this job-oriented course for PPC training in Solan.

Why Should You Choose Nimble Informatics Pvt. Ltd. For PPC Training in Solan?

There are many complex elements that have to be mastered for becoming a PPC expert. Nimble Informatics Pvt. Ltd. has been executing PPC campaigns for its clients for years. We know every PPC strategy that works. Enrolling for PPC training in Solan with us will ensure that you stay ahead of your competition from day one.

Training with us means you get to work on live campaigns from the very first instance. We would also be training you for relevant Google certifications. Hence, we ensure that you stay ahead of your competition under every circumstance. Mentioned below are some of the features of our PPC training in Solan program.

  • Stress on practical exposure to students
  • Small batches and individual focus
  • Flexible class timing for students and working professionals
  • Exhaustive study material
  • Opportunity to work on premium tools like Optmyzr, Ahrefs, SEMrush, and many others
  • Weekend batches available
  • Certificate on course completion
  • Special guidance and training to earn a Google Certification
  • Interview preparation and job assistance

For more information about our PPC course in Solan, please contact us.